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Case Study

Revitalizing KCED’s Online Presence with Drive Technologies

  • KCED (Keokuk County Chamber of Commerce)
  • Gary Losbaker
  • Chamber of Commerce, Community Development
  • Website Redesign, Hosting, Monthly Maintenance, Google My Business, Google Search Console, Analytics Setup

At Drive Technologies, we recently had the pleasure of partnering with Keokuk Community Economic Development (KCED), the Chamber of Commerce for Keokuk County, Iowa. Led by President Gary Iosbaker, KCED’s website had become outdated, lacking the modern functionality needed to effectively connect local businesses, residents, and visitors. They envisioned a vibrant, robust online hub for community resources—a vision we were thrilled to bring to life.

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The Vision for a New KCED Website

Gary approached us with a specific goal: to create an accessible and user-friendly digital gateway for Keokuk County. The site needed to serve as a central resource, incorporating a business directoryjob board, and additional tools to promote and support local businesses. KCED wanted the website to actively support their mission of economic development, building strong relationships within the community, and boosting local engagement.

From the beginning, our team at Drive Technologies focused on understanding KCED’s unique needs. We knew that their site had to not only look professional but also function as an essential tool for both businesses and community members. After collaborating closely with Gary and his team, we developed a detailed plan to bring KCED’s goals to life.

How Drive Technologies Transformed the KCED Website

Drive Technologies and our team of designers and developers worked on a complete overhaul of KCED’s website. Our first priority was creating a modern, responsive design that would provide a seamless experience across devices. The new kcediowa.org website is visually engaging, intuitive to navigate, and fully optimized for mobile users—a key feature for today’s audiences.

Our team didn’t just focus on aesthetics. We ensured that every element of the site served a purpose and added value to the community. Each feature was designed to align with KCED’s goals, helping to establish the website as a go-to resource for Keokuk County.

Key Features We Developed:

1. Business Directory: We designed an extensive business directory that lists over 330 local businesses, giving each a platform to showcase their offerings and increase visibility. This directory serves as a one-stop resource, connecting residents and visitors with local businesses, services, and points of interest in Keokuk County. The directory not only supports business growth but also strengthens the sense of community by making it easier for people to find and support local establishments.

2. Job Board: To promote local employment and economic development, we implemented a job board where businesses can easily post open positions. This feature directly supports local businesses by providing a simple, effective way to connect with job seekers. As a result, KCED can now play an active role in reducing unemployment and fostering economic growth by helping businesses find qualified candidates within the community.

3. SEO and Analytics Integration: To ensure the website would reach a wider audience, we focused on a comprehensive SEO strategy. We integrated Google My Business, Google Search Console, and Google Analytics, all of which play a vital role in driving traffic. These tools enable KCED to gain insights into site traffic, user engagement, and search engine performance. With these analytics, KCED can make data-driven decisions and adjust their online strategies to continually improve their reach and impact.

4. Ongoing Support and Security: Our commitment to KCED goes beyond launch day. To ensure their website remains secure, functional, and up-to-date, we provide monthly maintenance, which includes security monitoring, performance optimization, and regular updates. This ongoing support gives KCED peace of mind, knowing their digital presence is well-managed and protected.

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The Impact on KCED and the Community

Since launching, the redesigned KCED website has seen significant growth in traffic and user engagement. Community members now have a central resource for discovering local businesses, viewing job listings, and learning about economic opportunities. The user-friendly design and mobile optimization make it easy for people to navigate the site from anywhere, whether they’re locals exploring community offerings or visitors planning a trip to Keokuk County.

With improved SEO and integration of Google My Business, KCED has expanded its online reach, positioning the organization as a strong advocate for local businesses. The business directory and job board have quickly become valuable assets, helping KCED fulfill its mission to foster economic growth and serve as a resource for the community. This digital transformation has positioned KCED to make a long-lasting impact, supporting their goals for years to come.

Gary Iosbaker shared his appreciation, saying, “Humphrey Mwangi and his team have given us a website that truly reflects KCED’s mission to support and grow our local businesses. They patiently worked with us, listened to our needs, and provided valuable insights. The previous website was old and outdated, but the new design is professional and functional, something KCED can truly be proud of.”

Partner with Drive Technologies for Your Digital Transformation

At Drive Technologies, we understand that a website is more than just an online presence—it’s an opportunity to create meaningful connections and foster growth. If your organization is ready to enhance its digital presence, Drive Technologies is here to help. Whether you need a complete website redesign, SEO strategy, or ongoing support, we bring expertise and dedication to every project.

Get a Quote today to see how we can work together to create a website that meets your goals and makes an impact. And if you’d like to see more examples of our work, check out our other portfolio projects to learn how we’ve helped businesses like yours succeed online.

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